
UNLOCK YOUR THRIVING PRIVATE PRACTICE WITH ON-DEMAND SUPPORT
Imagine Being Able at the Push of a Button to Have Access to the Brain and Experience of Somebody Who Has Spent 30 Years Building Their Private Practice




YOU'RE TIRED OF HAVING TO WAIT UNTIL SOMEONE ELSE IS AVAILABLE TO GET HELP
AND YOU'RE DONE WITH FEELING LIKE YOUR ON PAUSE IN THE MEANTIME
Frustrated because you just need a quick answer, not a whole session
Anxious because you need help now
Worried because you can't afford to block out more time you don't have in the diary
Tired because ZOOM
fatigue is real and it often drains your energy
Stressed because you don't know how your energy is going to be on the day they CAN see you - there's every chance you're going to show up either unprepared or not in the right headspace, or go through the inner battle of 'should I cancel?'
Enter your bullet points here..
Patchy bookings and the anxiety that comes with them
Inconsistent income and not knowing when or if you'll be able to pay yourself
Lowering your fees to try and fill the diary
Creating programs nobody signs-up for or courses you poured your heart and soul into but nobody enrols in
Making products like journals and workbooks that don't sell
Recruiting subcontractors or employees but not getting the right candidates
Keen to scale back from 1:1 work but unsure how
Enter your bullet points here..
Asking your supervisor for help but they gave you advice you'd already tried
Business courses but a lot of what they taught just doesn't work for private practice
Asking for help in online communities but it added to the confusion
Asking ChatGPT
for guidance and got nowhere
Enter your bullet points here..
WITHOUT HAVING TO WAIT FOR HELP


You want to start, grow or scale your practice but the lack of direction and the not knowing makes you nervous
Here's a Bold Question For You...
What if you had access to daily support from an industry leader to help you know what to do, how to do it and when?
Keep reading and I'll show you exactly how!

But first, let me share something with you...

When I launched my private practice over 30 years ago, I was practically bouncing off the walls with excitement. Logo designed, website built, a great room to work from... I had everything ready and just knew the clients would start booking.
Spoiler alert: they didn't. There I was, sitting in my beautiful empty office, haemorrhaging money and beginning to panic.
But the real nightmare wasn't just the lack of clients, it was being constantly stuck with absolutely no idea what to do. I was working my butt off and nothing was changing.
One of my biggest challenges was that I didn't really know how to fix it or what I should be doing. Eventually I bit the bullet and got a business coach but like my supervisor, they were only available once a month for a ZOOM which meant that for the other 29 days, I was left in limbo with no clue what to do next or if the things I had been doing since the last session were even right.
This delay in getting help often left me doubting myself, feeling frustrated and impatient and feeling further behind. Years later, I was diagnosed with AuADHD and it changed everything. I understood my brain needs to work with its energy which explained why monthly sessions and the inherent delays in accessing support just didn't work. I knew I wanted a way of working that was flexible, appointment-free and responsive - something that could get me unstuck and moving again.
And that's how Practice Momentum
was born. It's an entirely voice-based business coaching and consulting program that gets faster results than traditional private practice coaching or monthly supervision.



Here's what I know about starting, growing and scaling a successful private practice
Help in the moment trumps waiting 4 weeks for your next supervision session
Monthly appointments delay your progress
Results appear faster when help is readily available
A question answered today gets you another step closer to where you want to go tomorrow
You'll have the best ideas at the most inconvenient times and wish there was a way to share them with someone
Private practice success is learned through asking questions, acquiring skills and knowledge and through implementation
It's quicker with help from someone that's done it before than getting help someone that you have to train in the nuances of our industry and private practice









The latest workforce census (ACA, 2024) shows over 80% of therapists are women and most are over 40 years of age.
You're busy, this is your time now and you don't want to waste it.
Includes:Appointment free coaching using an on-demand model. When you need help, you reach out. It's entirely voice based so there's no ZOOMs or Google Meets to eat into your time either
Access 24/7, 365 days of the year. Reach out anytime. You'll get a response the same day or early the next.
Specialist Business Coaching and Business Consulting focussed on private practice so that you can start, grow or scale your business confidently and with the most direct path
Clear guidance aligned to your goals, your style, your needs and your energy
Flexible delivery that fits around you and your schedule
Guidance when you need it, based on your practice and my 30+ years experience, qualifications and battle-tested processes
Enter your bullet points here..





Paying herself after not drawing a wage in her practice for 3.5 years

After three and a half years of pouring her heart into her practice while never paying herself a cent, one of my Practice Momentum clients finally had her breakthrough. The mindset shift changed everything. Suddenly she could see opportunities that had been right in front of her all along. Within weeks, she drew her first pay in years and was dealing with a problem she'd only dreamed of: "too many clients wanting to work with her" She achieved this result eight weeks into the Program
Doubled her revenue in her first 90 days

Within her first 90 days in Practice Momentum, this client doubled her practice revenue and is already on track to double it again. Instead of feeling overwhelmed, she's been implementing one practical strategy at a time with guidance to make sure each step is set up correctly before moving to the next. She's no longer lost or second-guessing herself, she simply takes a process, implements it with support, gets results, and moves forward with confidence
Booked her first holiday since opening her practice decades ago

This social worker client had never taken intentional time off because she felt guilty leaving her clients and worried she couldn't financially afford to stop working. Through the money mindset coaching in Practice Momentum, she experienced a complete shift that freed her from both the guilt trap and the financial fear that kept her working nonstop. For the first time in her career, she was able to book a planned break without the crushing worry about money or feeling like she was abandoning the people who needed her. She achieved this result 5 weeks into the Program and has already pre-
booked future leave


3 Steps to Transform Your Practice


Practice Momentum
is the first and only hybrid business coaching & consulting program of its kind created for women in private practice and that's appointment-free.
Use it to:
Ask your questions and get answers quickly
Ask for direction or clarity about a challenge
Get feedback on an idea, situation, document, process, service
Receive support on tough days (they happen)
Navigate business obstacles
Learn new skills and build your business knowledge / toolkit
Access guidance and support on things you're implementing
See things from different angles and create new opportunitys
Build your confidence
Enter your bullet points here..
Practice Momentum
Support
Daily on-demand support
No appointments to worry about. No ZOOM links to lose. Just a business coach in your pocket when you need it. Tap the button, ask a question, get a reply that day or early the next.
Feedback
Send me a link to what you're working on and I'll look at it for you on Tuesdays.
Check-ins
We'll meet online once a quarter online to touch base. This is your opportunity to reflect on progress, update me with anything you feel is important and make a plan for the next quarter.
You also have access to an online pop-up call with me once a month.
Enter your bullet points here..
Even with ADHD, you can be successful as both a practitioner and a business owner. Discover how to run the practice with your fluctuating energy and without being trapped by monthly online appointments


Real Results
Transitioning from paid employment into private practice & increasing days

Within her first 90 days in the program, this couples counsellor, relatively new to private practice, also filled her diary. So much so in fact that she found herself excited about reducing her paid employment and opening up another day in her practice
Real Results
Increased her annual revenue by 29%

She shared that she was worried about her practice, worried she wasn't getting enough new clients and worried she wasn't making the money she needed from her counselling, guest speaking and supervision services. After checking her numbers, she realised that actually, her annual revenue had increased by 29%
Real Results
Getting inquiries from her social media posts & website

Needing clients and unsure where to start, we focussed first on the website. Despite not being tech savvy, with support in the program, she created a whole new website from scratch, re-did her branding, updated her messaging, and streamlined her processes. She received an inquiry within 2 days of publishing it and then an inquiry from her social media post with the new message with in just 2hrs of posting


Ready to start, grow or scale your private practice with on-demand support from one of Australia's private practice leaders?



Former Psychologist turned Specialist Business Coach for Private Practice
Special Advisory Board Member to the Vocational Mental Health Professionals Association of Australia, the largest peak body for vocationally qualified mental health professionals
Created the first and only business coaching program of its kind for women counsellors, psychologists and social workers in private practice: The Practice Momentum
Method
Community of 22K therapists in private practice
Private Practice Podcast in the top 5% of podcasts worldwide
Clinical and Professional Supervisor
Qualified Coach - Results Coach, Money Coach
AI Coach Certified
AuADHD neurodivergent business professional
Enter your bullet points here..



is a private & confidential container of support. Clients tell me that one of the main the reasons this program works so well is because they didn't have to wait for help. My coach-in-your-pocket approach meant they were able to connect with a quick voice note on THEIR schedule, even if they were working or studying full time and get the help they needed.
Examples of what some clients work on in Practice Momentum
Creating simple pathways that helped them to attract clients
Managing fees, their money mindset, and getting the business to profit
Discovering what to fix on the website, or social media if they were using it, blogs, emails and other marketing processes to attract clients
Growing their diary in terms of consistency
Creating consistent revenue
Taking leave without worrying about the finances or the clients
Streamlining their admin with simple automations
Becoming known as the go-to practice in their field
Getting the foundations set up or improved so that they could build the diary safely and with confidence
Understanding simple recruitment processes
Simplifying their practice
Setting up new services like Supervision or group programs
Learning what's involved in creating passive income and then getting support to set it up
Enter your bullet points here..



This can work for you if
Practice Momentum
Can Work For You If:
You are coachable and ready to learn
You're someone that takes guidance and runs with it
Know that coaching only works to the level at which you show up
You get excited about results and seeing your progress
You are possibly neurodivergent and love the idea of appointment-free coaching
You are busy with work or study and value in-the-moment help or quick support
Enter your bullet points here..
Practice Momentum
Is Not For You If:
You want monthly online 1:1 ZOOMs and don't mind waiting for help
You struggle to receive feedback or want to quit when challenges arise
You want a quick fix or expect overnight results
You start but don't finish things (and then complain about your results)
Are seeking accountability - I work with business owners that hold themselves to account and take responsibility for doing the things that deliver their results
Enter your bullet points here..

Choose the payment structure that works best for your practice.
(For help with payment options or for support around money mindset, speak with Athena, the Practice Momentum
GPT concierge here)

It is normal to wonder if getting support to start, grow or scale your practice will be worth it which is why I've included examples of Return on Investment for past clients. My voice-based coaching program gets results that would normally take clients receiving traditional, 1hr-a-month coaching a lot longer to achieve. See below.

This client had been in private practice less than a year when she joined. She had tried the free in-person, one hour a month business coaching through the government (the guidance was interesting but she couldn't use a lot of the recommendations ie cold DMing people on socials). She also tried a marketing program with a popular influencer but again, the strategies conflicted with the ACA Code of Ethics.
This client wanted to create a business that helped clients and was frustrated at not knowing why it wasn't working for her.
Practice Momentum
gave her support in the moment. She got help as she implemented with practical steps. She also got coaching when it was clear that although she had a strategy, she was bumping into mindset challenges ie "no one will pay that" or "I want to be affordable" that were getting in the way of her being able to use it.
She valued the flexibility of voice-based coaching because it meant that as her diary began to fill, she was still able to continue to get help and work on the business without sacrificing time that she could have seen a client.

Although she'd been in private practice for about 18 months, this client wanted to increase her bookings and boost her revenue and wasn't sure how.
She had worked with another private practice business coach, met once a month, and progress was slow. She need things to be working faster but help wasn't available.
What drew her to Practice Momentum
was the on-demand support. She liked being able to reach out quickly as she remembered things and message me between sessions with questions.
What helped her was having guidance about what was missing in the marketing and in her systems. Once she knew, she was able to implement step-by-step, reaching out if she got stuck and getting unstuck quickly as a result.
Within just a few months, she her diary was full and she'd created a system that kept it that way. All via voice-based coaching.
She's now on leave and has clients waiting to see her when she returns in a few months time.

Finishing her qualification, this lovely client wanted to step fully into her private practice and build it. She'd been working part time for a group practice and wanted to learn how to start her own.
She shared that she'd been following me for a while and listening to my podcasts and 'knew' I was her person.
What really drew her to Practice Momentum
though was the flexibility of being able to get help without waiting. One of her biggest frustrations up to that point had been that she'd been relying on supervision for business help but with such a big gap between sessions, progress was being significantly delayed. She's someone who likes to roll up her sleeves and get things done.
Within the first 90 days of our work together with voice-based coaching, she was seeing clients and as she started to install systems that created financial stability, her income grew.
Following that, she expanded her offers and began running VIP days that generated 5K per booking.
This was her first 12 months of private practice and it's highly likely she could have made this level of progress if she'd been waiting for a once-a-month session.

When your diary has been full for a while and the revenue is consistent, it's a natural next step to want to move from a predominantly 1:1 service delivery model to a 1:many and that's what happened for this client.
She was reaching a life stage where she wanted to reduced her work without sacrificing her income. She'd had business coaching before and tried previously to create and run programs and courses but they'd never sold despite how hard she'd worked.
Speaking with her, it was clear that there were gaps in her process. She lacked a system that would have generated sales and it happened because she'd been trying to figure it out largely on her own.
Having access to daily voice-coaching with me meant she was able to go back to the beginning, learn about what had been missing, create and install the processes that could sell the course and plan to reduce her 1:1 l sessions.
During our time together, she not only re-launched her program, but she created a complete offer suite that now adds additional recurring monthly revenue and she's dropped from working 5 days a week, to 2.5 without compromising her income.
She got nowhere near these results with traditional once-a-month coaching. It was the daily access that enabled her to get the help she needed to reduce her work.

Having created a unique approach to helping her clients, this practitioner want to scale her business.
Like my other clients, she too had tried traditional coaching in the past but found that it wasn't enough. She also enrolled in courses like B School but the content was generally not usable (due to ethics in our industry), not relevant to private practice or just lengthly and she didn't have time to sit through trainings or print workbooks she'd never use.
She wanted help day-to-day and when she heard about Practice Momentum
, jumped at the chance to apply.
We started with a deep dive of her business and after identifying the gaps, created her next steps. She really liked mini checklists and due dates as they helped her with self-accountability so she'd make them for herself along the way, sharing her progress and asking for next steps.
During her time in the program, she was then able to recruit and train team members to deliver the service in different States around the country including regional areas. This meant she'd scaled the business and was now doing less of the hands-on work. Her role became more about business management, she reduced her days while her business revenue started to increase and she went on her first overseas holiday.
This client loved being able to reach out when she needed help. She asked lots of questions, implemented strategies and while it wasn't all smooth sailing (one new team member went awol in the first 6 weeks!) she now has a business that fits her current goals and values.

Health issues required this lovely practitioner to reduce her hours. She also wasn't able to provide in-person sessions and was worried about how to support herself, her husband and her clients.
She'd been in private practice for over 20 years but never had a website or marketed and knew little about the behind-the-scenes aspects of private practice as these aspects of business had been largely handled by others in the past.
She'd been getting help from her clinical supervisor with the business side of private practice but nothing had been working. She'd asked her supervisor if she could see her more regularly while she was transitioning the practice but it wasn't an option.
Voice-based coaching gave her more access to help without needing a monthly or fortnightly online session. It was because she was able to reach out anytime that she was able to make changes to the business model quickly and confidently.
Because she asked questions and connected on the fly, she got answers quickly and was able to move on.
By the end of her time in the program, she had pivoted the practice to being 100% online, her diary was full, she'd matched her previous income and was able to take time off for her own self-care without losing revenue or feeling guilty.


- How does Practice Momentum™ Work?Practice Momentum is a private, 1:1 on-demand support program designed to fit into your busy schedule. This means you can reach out for help when you need it, whether it’s between client sessions, during school pick-up, or whenever inspiration strikes.
- What happens after I've been accepted?You'll receive a Welcome email containing instructions on how to get started. You'll complete a comprehensive business assessment and then together, we will create a personalised business plan for your practice.
- What's the time commitment?Practice Momentum™ is designed to fit into your life without overwhelming you. You’ll have access to support whenever you need it, so you can reach out as often or as little as you like. There are no weekly time requirements.
- Do you guarantee results?Just like as therapists we can't guarantee results, the same goes for coaching. If you show up and do the work, there's every opportunity for you create the successful practice you want.
- Does coaching include accountability?No. I work with women who take responsibility for their business and who hold themselves to account. If you're looking for accountability, this is not the program for you.
- Are you a qualified coach?Yes, I am a certified Coach and hold additional business and coaching qualifications. If you are looking for coach, ask if they are qualified - many aren't.
- What if I'm already in a successful practice and need help with something else?Practice Momentumâ„¢ is a private, 1:1 business coaching program. You set your goal and I'll provide you with guidance, industry insights, coaching, consulting and mentoring to help you achieve it. Other clients used the program to help with recruitment, scaling the business, creating additional services / offerings, developing programs and courses and even passive income.
- What happens after I apply?Applying takes just a few minutes and it's best to prepare so that you can submit a strong application due to the competitive nature of the application process given the limited places available.
You will be contacted within 24-48hrs (2 full working days) to notify you of the outcome of your application. If successful, you will be invited to attend an interview. If your application is not successful this time, you will be provided with feedback as to why and you will be provided with recommendations of what to do to strengthen your application in future rounds.
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